Job Posting Optimization involves crafting job descriptions and listings to attract the most suitable candidates while improving visibility on job boards and search engines. Freddie AI uses AI-driven keyword analysis, market trends, and competitive benchmarking to create postings that appeal to the right audience. This process includes writing clear role descriptions, highlighting company culture, and incorporating keywords that match job seeker searches. Optimized postings can improve application quality, reduce hiring times, and enhance employer branding. In addition to attracting more candidates, optimization ensures that job ads are easily found by qualified applicants, increasing the likelihood of securing top talent.